CR-07 / DISCIPLINEKNOuX CREATIVE

Product Visuals

Imagery that shows the actual product

Product imagery treated as a production problem: lighting consistency, scale reference, and honest representation of materials rather than rendered approximation.

01 / OUTPUT

Deliverables

  1. Photography or render set with a consistent treatment
  2. Scale, context and detail conventions
  3. Usage matrix by placement and size
  4. Retouching standard
02 / METHOD

Operating principles

01One lighting setup across a set

02Include scale reference where size matters

03Retouch out the flaws of the process, not the product

03 / CONNECTIONS

Capability relationships

CR-07 / NEXT STEP

Define the brief.

Imagery that shows the actual product